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	<title>Comments on: Share Your Marketing Recipe for Success</title>
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	<description>You&#039;re An Entrepreneur, Not An Employee</description>
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		<title>By: Joel D Canfield</title>
		<link>http://chiefvirtualofficer.com/blog/2010/02/04/share-your-marketing-recipe-for-success/comment-page-1/#comment-286</link>
		<dc:creator>Joel D Canfield</dc:creator>
		<pubDate>Sun, 07 Feb 2010 16:32:16 +0000</pubDate>
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		<description>I think one of the most misunderstood, even feared, aspects of marketing is selling. Marketing, without a strong understanding of and love for selling is like leaving out the yeast when you&#039;re baking bread. Everything is going to be a little flat.

Of course, I&#039;m talking about HERO selling (the humble ethical responsible optimistic kind) and not the sleazy pushy polyester plaid sport-coated kind.

Sales training from someone who teaches HERO selling will make every Marketing Recipe for Success a little tastier.</description>
		<content:encoded><![CDATA[<p>I think one of the most misunderstood, even feared, aspects of marketing is selling. Marketing, without a strong understanding of and love for selling is like leaving out the yeast when you're baking bread. Everything is going to be a little flat.</p>
<p>Of course, I'm talking about HERO selling (the humble ethical responsible optimistic kind) and not the sleazy pushy polyester plaid sport-coated kind.</p>
<p>Sales training from someone who teaches HERO selling will make every Marketing Recipe for Success a little tastier.</p>
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