June 7th, 2010 by Sue L Canfield
Our next group coaching call for virtual assistants on June 15, 2010 will be about Effectively Marketing With Your Newsletter. To help us create the best possible content, we'd appreciate it if you'd take a few minutes to answer a few questions.
The questions are:
Do you currently publish an ezine or email newsletter?
If you do currently publish a newsletter, does it have a name?
If you do not currently publish a newsletter, briefly explain why not.
How often do you currently publish your newsletter or if you do not yet publish one, how often do you think you would publish it?
What program do you currently use to publish your newsletter? If you are not currently publishing one, what programs have you heard of? Constant Contact, iContact, Aweber, Infusion Soft, MyEmma, others?
What do you like most and least about the newsletter program you are currently using?
Who are you targeting with your newsletter? Prospective clients, current clients, other virtual assistants, someone else?
What topics does your newsletter cover?
Click here to take our short survey.
Tags: Constant Contact, email newsletter, ezine, marketing, MyEmma, newsletter, survey, virtual assistants
Posted in VA Business | No Comments »
October 13th, 2009 by Sue L Canfield
We all receive a ton of messages every day, maybe hundreds and even thousands, through email, radio, TV, magazines, etc. Does your prospect remember your message among all those they receive each day? When they are ready to use a product or service, do they think of you first?
Here are 4 ways to connect with your prospects on a regular basis so they will think of you first:
1. Ezine. Consider sending your ezine out weekly instead of monthly. A note of caution though. If you decide to send weekly, keep it short! If you're blogging several times a week, your ezine could be the title and first paragraph of each post for the week with links back to those blog entries where your prospect can read more.
2. Blog. Post a blog entry at least three times a week, even daily. Conclude each entry with a call to action directing your prospects to your products and services.
3. Teleseminars. Promote your teleseminars in your ezine and blog. There are many sites you can promote your teleseminars on also. One site is www.seminarannouncer.com. You can also use Facebook and LinkedIn to post these events.
4. Auto responders. Creating an auto responder series is an excellent way to grow your list and stay on top of your prospects minds. It could be an e-course, weekly tips, daily inspirations, etc.
Remember to use balance and do not inundate your prospects with too much, too often. The information you send should be relevant and valuable.
A virtual assistant can help you set up systems and manage these for you so you can stay on top of your prospects minds. Are you ready to start a blog or monthly newsletter? Contact Awesome Assistant and let's get started.
What are you doing that makes your prospects think of you first?
Tags: auto responder, autoresponder, awesome assistant, blog, email newsletter, ezine, facebook, linkedin, newsletter, promotion, prospects, teleseminar, virtual assistant
Posted in Customer Service, Daily Blog, marketing | No Comments »